A Summary of the Forum on “Revive the Splendid Landscape of China – Research Exhibition on the Movement of New Chinese Painting in the 1950s-60s”

On September 8, a special forum was held in the gallery of the research exhibition of “The Land of Country Remade – New Chinese Painting Movement in the 1950s-60s”. This forum focuses on academic exchange and discussion within the same industry and is open to only a few professional media. It is the first time for CAFA Art Museum to direct this kind of symposium, by which curator Wang Chunchen hopes to make academic discussion “more relaxed, free or more real”, and also to dig deeper and find the blind spots in previous studies.

1539056758708559.jpg

1539056922964662.jpeg

During the Forum

This exhibition selects from the collection of CAFA Art Museum brilliant collection works that reveal the innovation process of Chinese painting in the 1950s and 1960s and combs through discussion articles on the reform of Chinese painting. When going through the exhibition texts and works, the audience seems to move around in a history book as the research exhibition can be read and viewed and is both academic and artistic. The guests present at the forum are all scholars who have profoundly studied Chinese art history or art history of the 20th century in the arts field. CAFA Art Museum has planned a related collection series of exhibitions before, however, this exhibition begins with thematic aspect, sorts out and discusses issues on the creation of Chinese painting that got into huge changes during the 1950s and 1960s, hoping to step outside of traditional way of research by linear time and discover this history from a more macro perspective, so as to recognize their value and back-nurture the creation of today’s Chinese painting.

 

1539056959680551.jpeg

Wu Hongliang, Deputy Director of Beijing Fine Art Academy, Director of an art gallery,

Wu Hongliang, Deputy Director of Beijing Fine Art Academy, Director of an art gallery, Director of Art Museum of Beijing Fine Art Academy, states that the shining points of an artwork are different in different contexts. So the works selected for “The Land of Country Remade” exhibition need to be understood in a special context and historical stage. It seems more interesting to have the exhibition interspersed with literature documents. “Pang Xunqin is a painter who has studied in France, and after returning to China, he created Chinese paintings and later design works. He mentioned that we might as well accept foreign things as possible, which is meaningful to use the phrase ‘might as well’; and ‘let those foreign things merge into our thinking and our personality for creation’, a plain statement expressed by a steady or mature artist when absorbing nutrition in creation.

1539057000831999.jpeg

“Landscape”, Fu Baoshi, 1962, 39 x 51 cm, Ink painting, CAFA Art Museum

In addition, speaking of our impression of people who are partial traditional, or Bimo  (techniques of Chinese painting), we are reminded of the issue of saying “Bimo is nothing”. Thus, reviewing Chinese painting from these kinds of text can shed light on the background.” This exhibition provides an interesting academic background, as the whole 20th century is a kind of artistic expression of the universal need, from the logic of smaller-self to the expression of a larger-self system, in which keeping the artist’s individuality is valuable.

1539057032486248.jpeg

Hang Chunxiao, researcher of the Art Institute of the Chinese National Academy of Arts, Ph.D. supervisor

Hang Chunxiao, researcher of the Art Institute of the Chinese National Academy of Arts, Ph.D. supervisor, mentions that the reform of new Chinese painting after the founding of the nation is a manifestation of the whole social ideology that formed within a series of art movements such as the New Year Picture Movement at that time, which also shows a significant research value from a certain point of view. However, when judging the works of this period, we should figure out what criteria to base on, Bimo or color? What period of Bimo? Bimo appeared in new China’s new tradition? Bimo of Dong Qichang or “Four Wangs”(orthodox school of painting in the Qing Dynasty) or even earlier literati?

1539057063847669.jpeg

“Meishan Bridge”, Song Wenzhi, 1960, 28×40cm, Ink Painting, CAFA Art Museum

1539057188211078.jpeg

“New Pine Tree on the Taihang Mountain”, Zhou Zhilong, 1964, 164×188cm, Ink Painting, CAFA Art Museum

Bimo in different periods reflects the values and social trends of a particular era. If the New Chinese Painting Movement after the new China used sketching to reproduce the styles of Chinese painting, then the “Remade” of “The Land of Country Remade” is actually the reconstruction of an aesthetic style and result through the re-creation of ideology. Also, there are many differences in the treatment of aesthetic styles and results according to different painters. Such differences cannot be explained and understood with simple “reappearance”, and they are also different from what people usually think of “reproduction”. What are the aesthetic characteristics of Chinese paintings in the 1950s and 1960s? What is the relative proportion of political aesthetics, visual aesthetics, cultural aesthetics and classical aesthetics? It may be an inevitable proposition in Chinese art history in the 20th century.

1539057222560841.jpeg

“Red Rock”, Qian Songyan, 74 x 48.5cm, Ink painting, CAFA Art Museum

1539057256732160.jpeg

Dr. Yu Yang, Director of the Research Department of Chinese Painting Theory of CAFA

Dr. Yu Yang, Director of the Research Department of Chinese Painting Theory of CAFA, talks that, this exhibition presents the relationships between art ideologies (such as theory & creation, discourse, the theory of painting) and the creation itself, as well as social politics and artistic creation. Through the combination with relevant literature, the exhibition tries to restore the context of the times of “The Land of Country Remade”. When the literature is exhibited together with the works, it can be found that many artists at that time have inconsistency in their words and deeds, which is actually the problem of the relationship between art history narrative and works.

1539057286412211.jpeg

“Beijing Landscapes: Morning Sunlight in the West”, Shao Shenglang, 1961, 45×34cm, Ink Painting, CAFA Art Museum

These works are like scattered pearls and gemstones, from which what styles of necklaces can be created is depend on the art museum and curator. On the other hand, these paintings have a set of closed languages, and the context formed when they gathering together will cause some problems. Painters originally belong to a particular era, “Including Fu Baoshi, who possesses an artist temperament yet shows the characteristic of the times under the social background then, thus there appears a kind of complexity on him that makes your judgement different due to different things and times.” Therefore, it should be highly cautious when summarizing the law of many things, especially modern & contemporary history, art history and cultural history. This exhibition re-creates the context of “The Land of Country Remade” and more importantly, it has a thematic display of the collection of the art academy, which is also the first thematic exhibition of the creation of Chinese painting or new landscape painting by the academy after the founding of the country. Although it is a small exhibition, yet that is the point.

1539057326600282.jpeg

“Dawn Above the River”, Qian Songyan, 1960, 38×27cm, Ink painting, CAFA Art Museum

1539057351998060.jpeg

Sheng Wei, Associate Editor of “Art” Magazine and youth critic

Sheng Wei, Associate Editor of “Art” Magazine and youth critic, says that to evaluate the creation of Chinese paintings in the 1950s and 1960s, we should strip off the aesthetic value of art and discuss such a batch of artworks from the perspectives of art history and social & historical value. “We hope to cut into this history of China from the view of global history, because it is easy to treat the Chinese painting – new Chinese painting after the founding of the new China as a case isolated from the socialist camp or the whole world, which, in fact, was closely related to the entire historical background of the time.”

1539057384441425.jpeg

“Jiangling Riverbank”, Song Wenzhi, 1960, 28×34cm, Ink painting, CAFA Art Museum

1539057406769983.jpeg

“Memories of the South: Early Farming of Spring Field”, Zhang Renzhi, 1962, 35.5×47cm, CAFA Art Museum

“The sketching of new Chinese painting should be viewed from the angle of avant-garde art, because an important point of sketching is the social intervention, which is not part of traditional Chinese art but a unique feature of socialist art, coming from Dada – an avant-garde art of the 1920s. After being widely practiced by Chinese artists, sketching has been transformed into a pure artistic creation method.” “The art historians of new China found a historical basis in all ages for this creation method through reconstructing the history of domestic and foreign art about sketching, yet the history of real involvement of sketching into society is very short.” Ai Qing articulated a specific method for reforming new Chinese painting — “Sketching” is the most effective way – in his article “About Chinese Painting” that published in the “Journal of Literature and Art” in 1953. For this reason, around the same period, new Chinese painting established standards of literature and art and integrated with “socialist realism”.

1539057439650621.jpeg

Ge Yujun, lecturer of teaching department of the graduate school of CAFA, Ph.D. and critic

Ge Yujun, lecturer of teaching department of the graduate school of CAFA, Ph.D. and critic, mentions in the forum the basic situation and status of Chinese landscape painting since the foundation of the country. He thinks that the significance of this exhibition lies not in displaying works, but in raising the question. When talking about the reformation of Chinese painting, to which we refer in the field of Chinese painting and painting under the same system with the ideological transformation of intellectuals. The question of what is “new Chinese painting” comes from the ideas put forward at the Yan’an Forum on Art and Literature. Since then,  with the establishment of “New Chinese Painting Exhibition Committee” and “The Research Institute of New Chinese Painting ”, China has begun to germinate thoughts on tradition, which have great relations with the discussion of culture and art.

1539057474729834.jpeg

“Home is Best”, Wu Lizhu, 1964, 46×64cm, Ink painting, CAFA Art Museum

With an in-depth study into the definition of new Chinese painting at that time, it can be found that there are two points worthy of our attention: First, Chinese painting is an art form focusing on figure painting that serves for workers, peasants, soldiers and socialism. It was a group of artists after 1956 that made the major achievements of the renovation of landscape painting. In the early of 1950s, some old masters did not clearly distinguish between the concept of Chinese painting and watercolor painting. Ai Qing has suggested in the article “About Chinese Painting” that the creation of Chinese painting should have new content and new forms. “New content” is not hard to understand while “new form” refers to going out and starting from sketching. From 1953, artists began to create landscape painting, which gradually influenced many old men like Li Keyan, Fu Baoshi, and then massive sketching phenomenon appeared. Second, how can the creation of Chinese painting in this period be promoted in the aesthetic sense? The answer is to resort to the power of traditional Chinese painting. Thus we could see these works created in the 1950s – “landscape of new China” emerged after 1956 touch our hearts even today, due to their unique aesthetic and artistic value at a special historical stage.    

1539057512582383.jpeg

“Lock the Yellow Dragon”, Zong Qixiang, 1960, 137×70cm, Ink painting, CAFA Art Museum

1539057535169955.jpeg

Wang Chunchen, Deputy Director of CAFA Art Museum and curator

In the end, curator Wang Chunchen summarized the forum: the Art History Research Institute will become more open in the future. As a research institution, it also wants to attract people’s attention to this issue from the perspective of the promotion of the museum collection exhibition. This exhibition is not only about Chinese painting but also landscape painting. In this era of great change in the 1950s, the reform of new Chinese painting cannot be separated from the reform of the whole 20th century to people, revolution and construction, as well as the conflicts and communication between Chinese and Western cultures. This change was a wave of the butterfly effect brought by the whole age. The historical background behind Chinese painting is very worthy of our consideration and study. In the future, the art museum will continue to dig deep to find corresponding collections of this historical period, expand and improve the scale of the exhibition, and form theoretical results.

1539057556574937.jpeg

During the Forum


Child Public Education Reservation Form

I agree to the Group Visit Agreement and Statement Please agree to the Group Visit Agreement.
Submit

Adult Public Education Event Reservation Form

I agree to the Group Visit Agreement and Statement Please agree to the Group Visit Agreement.
Sumbit

Group Public Education Event Reservation Form

I agree to the Group Visit Agreement and Statement Please agree to the Group Visit Agreement.
Submit

Group Visit Agreement
and Statement

CAFA Art Museum Publication Authorization Agreement

I fully agree to CAFA Art Museum (CAFAM) submitting to CAFA for publication the images, pictures, texts, writings, and event products (such as works created during participation in workshops) related to me from my participation in public events (including museum member events) organized by the CAFA Art Museum Public Education Department. CAFA can publish these materials by electronic, web, or other digital means, and I hereby agree to be included in the China Knowledge Resource Bank, the CAFA Database, the CAFA Art Museum Database, and related data, documentation, and filing institutions and platforms. Regarding their use in CAFA and dissemination on the internet, I agree to make use of these rights according to the stated Rules.

CAFA Art Museum Event Safety Disclaimer

Article I

This event was organized on the principles of fairness, impartiality, and voluntary participation and withdrawal. Participants undertake all risk and liability for themselves. All events have risks, and participants must be aware of the risks related to their chosen event.

Article II

Event participants must abide by the laws and regulations of the People’s Republic of China, as well as moral and ethical norms. All participants must demonstrate good character, respect for others, friendship, and a willingness to help others.

Article III

Event participants should be adults (people 18 years or older with full civil legal capacity). Underage persons must be accompanied by an adult.

Article IV

Event participants undertake all liability for their personal safety during the event, and event participants are encouraged to purchase personal safety insurance. Should an accident occur during an event, persons not involved in the accident and the museum do not undertake any liability for the accident, but both have the obligation to provide assistance. Event participants should actively organize and implement rescue efforts, but do not undertake any legal or economic liability for the accident itself. The museum does not undertake civil or joint liability for the personal safety of event participants.

Article V

During the event, event participants should respect the order of the museum event and ensure the safety of the museum site, the artworks in displays, exhibitions, and collections, and the derived products. If an event causes any degree of loss or damage to the museum site, space, artworks, or derived products due to an individual, persons not involved in the accident and the museum do not undertake any liability for losses. The event participant must negotiate and provide compensation according to the relevant legal statutes and museum rules. The museum may sue for legal and financial liability.

Article VI

Event participants will participate in the event under the guidance of museum staff and event leaders or instructors and must correctly use the painting tools, materials, equipment, and/or facilities provided for the event. If a participant causes injury or harm to him/herself or others while using the painting tools, materials, equipment, and/or facilities, or causes the damage or destruction of the tools, materials, equipment, and/or facilities, the event participant must undertake all related liability and provide compensation for the financial losses. Persons not involved in the accident and the museum do not undertake any liability for personal accidents.

CAFA Art Museum Portraiture Rights Licensing Agreement

According to The Advertising Law of the People’s Republic of China, The General Principles of the Civil Law of the People’s Republic of China, and The Provisional Opinions of the Supreme People’s Court on Some Issues Related to the Full Implementation of the General Principles of the Civil Law of the People’s Republic of China, and upon friendly negotiation, Party A and Party B have arrived at the following agreement regarding the use of works bearing Party A’s image in order to clarify the rights and obligations of the portrait licenser (Party A) and the user (Party B):

I. General Provisions

(1) Party A is the portraiture rights holder in this agreement. Party A voluntarily licenses its portraiture rights to Party B for the purposes stipulated in this agreement and permitted by law.

(2) Party B (CAFA Art Museum) is a specialized, international modern art museum. CAFA Art Museum keeps pace with the times, and works to create an open, free, and academic space and atmosphere for positive interaction with groups, corporations, institutions, artists, and visitors. With CAFA’s academic research as a foundation, the museum plans multi-disciplinary exhibitions, conferences, and public education events with participants from around the world, providing a platform for exchange, learning, and exhibition for CAFA’s students and instructors, artists from around the world, and the general public. As a public institution, the primary purposes of CAFA Art Museum’s public education events are academic and beneficial to society.

(3) Party B will photograph all CAFA Public Education Department events for Party A.

II. Content, Forms of Use, and Geographical Scope of Use

(1) Content. The content of images taken by Party B bearing Party A’s likeness include: ① CAFA Art Museum ② CAFA campus ③ All events planned or executed by the CAFAM Public Education Department.

(2) Forms of Use. For use in CAFA’s publications, products with CDs, and promotional materials.

(3) Geographical Scope of Use

The applicable geographic scope is global.

The media in which the portraiture may be used encompasses any media that does not infringe upon Party A’s portraiture rights (e.g., magazines and the internet).

III. Term of Portraiture Rights Use

Use in perpetuity.

IV. Licensing Fees

The fees for images bearing Party A’s likeness will be undertaken by Party B.

After completion, Party B does not need to pay any fees to Party A for images bearing Party A’s likeness.

Additional Terms

(1) All matters not discussed in this agreement shall be resolved through friendly negotiation between both parties. Both parties may then sign a supplementary agreement, provided it does not violate any laws or regulations.

(2) This agreement comes into effect on the date that it is signed (sealed) and the relevant boxes are selected by Party A and Party B.

(3) This agreement exists in paper and electronic forms. The paper form is made in duplicate, with Party A and Party B each retaining one copy with the same legal efficacy.

Event participants implicitly accept and undertake all the obligations stated in this agreement. Those who do not consent will be seen as abandoning the right to participate in this event. Before participating in this event, please speak to your family members to obtain their consent and inform them of this disclaimer. After participants sign/check the required box, participants and their families will be seen as having read and agreed to these terms.

I have carefully read and agree to the above provisions.

Group Visit Agreement
and Statement

CAFA Art Museum Publication Authorization Agreement

I fully agree to CAFA Art Museum (CAFAM) submitting to CAFA for publication the images, pictures, texts, writings, and event products (such as works created during participation in workshops) related to me from my participation in public events (including museum member events) organized by the CAFA Art Museum Public Education Department. CAFA can publish these materials by electronic, web, or other digital means, and I hereby agree to be included in the China Knowledge Resource Bank, the CAFA Database, the CAFA Art Museum Database, and related data, documentation, and filing institutions and platforms. Regarding their use in CAFA and dissemination on the internet, I agree to make use of these rights according to the stated Rules.

CAFA Art Museum Event Safety Disclaimer

Article I

This event was organized on the principles of fairness, impartiality, and voluntary participation and withdrawal. Participants undertake all risk and liability for themselves. All events have risks, and participants must be aware of the risks related to their chosen event.

Article II

Event participants must abide by the laws and regulations of the People’s Republic of China, as well as moral and ethical norms. All participants must demonstrate good character, respect for others, friendship, and a willingness to help others.

Article III

Event participants should be adults (people 18 years or older with full civil legal capacity). Underage persons must be accompanied by an adult.

Article IV

Event participants undertake all liability for their personal safety during the event, and event participants are encouraged to purchase personal safety insurance. Should an accident occur during an event, persons not involved in the accident and the museum do not undertake any liability for the accident, but both have the obligation to provide assistance. Event participants should actively organize and implement rescue efforts, but do not undertake any legal or economic liability for the accident itself. The museum does not undertake civil or joint liability for the personal safety of event participants.

Article V

During the event, event participants should respect the order of the museum event and ensure the safety of the museum site, the artworks in displays, exhibitions, and collections, and the derived products. If an event causes any degree of loss or damage to the museum site, space, artworks, or derived products due to an individual, persons not involved in the accident and the museum do not undertake any liability for losses. The event participant must negotiate and provide compensation according to the relevant legal statutes and museum rules. The museum may sue for legal and financial liability.

Article VI

Event participants will participate in the event under the guidance of museum staff and event leaders or instructors and must correctly use the painting tools, materials, equipment, and/or facilities provided for the event. If a participant causes injury or harm to him/herself or others while using the painting tools, materials, equipment, and/or facilities, or causes the damage or destruction of the tools, materials, equipment, and/or facilities, the event participant must undertake all related liability and provide compensation for the financial losses. Persons not involved in the accident and the museum do not undertake any liability for personal accidents.

CAFA Art Museum Portraiture Rights Licensing Agreement

According to The Advertising Law of the People’s Republic of China, The General Principles of the Civil Law of the People’s Republic of China, and The Provisional Opinions of the Supreme People’s Court on Some Issues Related to the Full Implementation of the General Principles of the Civil Law of the People’s Republic of China, and upon friendly negotiation, Party A and Party B have arrived at the following agreement regarding the use of works bearing Party A’s image in order to clarify the rights and obligations of the portrait licenser (Party A) and the user (Party B):

I. General Provisions

(1) Party A is the portraiture rights holder in this agreement. Party A voluntarily licenses its portraiture rights to Party B for the purposes stipulated in this agreement and permitted by law.

(2) Party B (CAFA Art Museum) is a specialized, international modern art museum. CAFA Art Museum keeps pace with the times, and works to create an open, free, and academic space and atmosphere for positive interaction with groups, corporations, institutions, artists, and visitors. With CAFA’s academic research as a foundation, the museum plans multi-disciplinary exhibitions, conferences, and public education events with participants from around the world, providing a platform for exchange, learning, and exhibition for CAFA’s students and instructors, artists from around the world, and the general public. As a public institution, the primary purposes of CAFA Art Museum’s public education events are academic and beneficial to society.

(3) Party B will photograph all CAFA Public Education Department events for Party A.

II. Content, Forms of Use, and Geographical Scope of Use

(1) Content. The content of images taken by Party B bearing Party A’s likeness include: ① CAFA Art Museum ② CAFA campus ③ All events planned or executed by the CAFAM Public Education Department.

(2) Forms of Use. For use in CAFA’s publications, products with CDs, and promotional materials.

(3) Geographical Scope of Use

The applicable geographic scope is global.

The media in which the portraiture may be used encompasses any media that does not infringe upon Party A’s portraiture rights (e.g., magazines and the internet).

III. Term of Portraiture Rights Use

Use in perpetuity.

IV. Licensing Fees

The fees for images bearing Party A’s likeness will be undertaken by Party B.

After completion, Party B does not need to pay any fees to Party A for images bearing Party A’s likeness.

Additional Terms

(1) All matters not discussed in this agreement shall be resolved through friendly negotiation between both parties. Both parties may then sign a supplementary agreement, provided it does not violate any laws or regulations.

(2) This agreement comes into effect on the date that it is signed (sealed) and the relevant boxes are selected by Party A and Party B.

(3) This agreement exists in paper and electronic forms. The paper form is made in duplicate, with Party A and Party B each retaining one copy with the same legal efficacy.

Event participants implicitly accept and undertake all the obligations stated in this agreement. Those who do not consent will be seen as abandoning the right to participate in this event. Before participating in this event, please speak to your family members to obtain their consent and inform them of this disclaimer. After participants sign/check the required box, participants and their families will be seen as having read and agreed to these terms.

I have carefully read and agree to the above provisions.

Group Visit Agreement
and Statement

CAFA Art Museum Publication Authorization Agreement

I fully agree to CAFA Art Museum (CAFAM) submitting to CAFA for publication the images, pictures, texts, writings, and event products (such as works created during participation in workshops) related to me from my participation in public events (including museum member events) organized by the CAFA Art Museum Public Education Department. CAFA can publish these materials by electronic, web, or other digital means, and I hereby agree to be included in the China Knowledge Resource Bank, the CAFA Database, the CAFA Art Museum Database, and related data, documentation, and filing institutions and platforms. Regarding their use in CAFA and dissemination on the internet, I agree to make use of these rights according to the stated Rules.

CAFA Art Museum Event Safety Disclaimer

Article I

This event was organized on the principles of fairness, impartiality, and voluntary participation and withdrawal. Participants undertake all risk and liability for themselves. All events have risks, and participants must be aware of the risks related to their chosen event.

Article II

Event participants must abide by the laws and regulations of the People’s Republic of China, as well as moral and ethical norms. All participants must demonstrate good character, respect for others, friendship, and a willingness to help others.

Article III

Event participants should be adults (people 18 years or older with full civil legal capacity). Underage persons must be accompanied by an adult.

Article IV

Event participants undertake all liability for their personal safety during the event, and event participants are encouraged to purchase personal safety insurance. Should an accident occur during an event, persons not involved in the accident and the museum do not undertake any liability for the accident, but both have the obligation to provide assistance. Event participants should actively organize and implement rescue efforts, but do not undertake any legal or economic liability for the accident itself. The museum does not undertake civil or joint liability for the personal safety of event participants.

Article V

During the event, event participants should respect the order of the museum event and ensure the safety of the museum site, the artworks in displays, exhibitions, and collections, and the derived products. If an event causes any degree of loss or damage to the museum site, space, artworks, or derived products due to an individual, persons not involved in the accident and the museum do not undertake any liability for losses. The event participant must negotiate and provide compensation according to the relevant legal statutes and museum rules. The museum may sue for legal and financial liability.

Article VI

Event participants will participate in the event under the guidance of museum staff and event leaders or instructors and must correctly use the painting tools, materials, equipment, and/or facilities provided for the event. If a participant causes injury or harm to him/herself or others while using the painting tools, materials, equipment, and/or facilities, or causes the damage or destruction of the tools, materials, equipment, and/or facilities, the event participant must undertake all related liability and provide compensation for the financial losses. Persons not involved in the accident and the museum do not undertake any liability for personal accidents.

CAFA Art Museum Portraiture Rights Licensing Agreement

According to The Advertising Law of the People’s Republic of China, The General Principles of the Civil Law of the People’s Republic of China, and The Provisional Opinions of the Supreme People’s Court on Some Issues Related to the Full Implementation of the General Principles of the Civil Law of the People’s Republic of China, and upon friendly negotiation, Party A and Party B have arrived at the following agreement regarding the use of works bearing Party A’s image in order to clarify the rights and obligations of the portrait licenser (Party A) and the user (Party B):

I. General Provisions

(1) Party A is the portraiture rights holder in this agreement. Party A voluntarily licenses its portraiture rights to Party B for the purposes stipulated in this agreement and permitted by law.

(2) Party B (CAFA Art Museum) is a specialized, international modern art museum. CAFA Art Museum keeps pace with the times, and works to create an open, free, and academic space and atmosphere for positive interaction with groups, corporations, institutions, artists, and visitors. With CAFA’s academic research as a foundation, the museum plans multi-disciplinary exhibitions, conferences, and public education events with participants from around the world, providing a platform for exchange, learning, and exhibition for CAFA’s students and instructors, artists from around the world, and the general public. As a public institution, the primary purposes of CAFA Art Museum’s public education events are academic and beneficial to society.

(3) Party B will photograph all CAFA Public Education Department events for Party A.

II. Content, Forms of Use, and Geographical Scope of Use

(1) Content. The content of images taken by Party B bearing Party A’s likeness include: ① CAFA Art Museum ② CAFA campus ③ All events planned or executed by the CAFAM Public Education Department.

(2) Forms of Use. For use in CAFA’s publications, products with CDs, and promotional materials.

(3) Geographical Scope of Use

The applicable geographic scope is global.

The media in which the portraiture may be used encompasses any media that does not infringe upon Party A’s portraiture rights (e.g., magazines and the internet).

III. Term of Portraiture Rights Use

Use in perpetuity.

IV. Licensing Fees

The fees for images bearing Party A’s likeness will be undertaken by Party B.

After completion, Party B does not need to pay any fees to Party A for images bearing Party A’s likeness.

Additional Terms

(1) All matters not discussed in this agreement shall be resolved through friendly negotiation between both parties. Both parties may then sign a supplementary agreement, provided it does not violate any laws or regulations.

(2) This agreement comes into effect on the date that it is signed (sealed) and the relevant boxes are selected by Party A and Party B.

(3) This agreement exists in paper and electronic forms. The paper form is made in duplicate, with Party A and Party B each retaining one copy with the same legal efficacy.

Event participants implicitly accept and undertake all the obligations stated in this agreement. Those who do not consent will be seen as abandoning the right to participate in this event. Before participating in this event, please speak to your family members to obtain their consent and inform them of this disclaimer. After participants sign/check the required box, participants and their families will be seen as having read and agreed to these terms.

I have carefully read and agree to the above provisions.

Event Booking Form

Name:
Gender
Phone:
Valid Certificate: Identity Card
ID Number:
Email:

Reminder:

Hello! Thank you for participating in our public education event and we are looking forward to seeing you! If you cannot attend the event on time, please send a text message to 13261936837 (Liang) to cancel the booking. Please be aware that your eligibility for using the quick booking may be affected If you cancel the booking more than three times. Thank you for your understanding!
Quick loginAccount login
  • Mobile phone number will be your login ID
  •  
Use Artron membership to login